My Work
Glacier Goggle Launch
Sunski Sunglasses
Set launch plan and strategy behind introducing an award winning product
Glacier Goggle Launch
Sunski Sunglasses
Set launch plan and strategy behind introducing an award winning product
Glacier Goggle Launch
Sunski Sunglasses
Set launch plan and strategy behind introducing an award winning product
Glacier Goggle Launch
Sunski Sunglasses
Set launch plan and strategy behind introducing an award winning product
Glacier Goggle Launch
Sunski Sunglasses
Set launch plan and strategy behind introducing an award winning product
5 Year Anniversary
Sunski Sunglasses
Campaign to celebrate classic sunglass styles, customers and the brand story
Direct Mailer Catalog
Sunski Sunglasses
Led holiday direct mailer catalog program sent biannually to 20k homes
International Women's Day
Sunski Sunglasses
Campaign to bring awareness around International Women's day
Table.co Branding
Table.co
Set branding guidelines for Table.co across messaging, voice and content
The Future of Work
Table.co
Organized an intimate panel and event for the VC community in San Francisco
Spring 2018 Collection
Sunski Sunglasses
Go-to-market strategy and launch plan for the 2018 spring collection
Sunski Sunspot Blog
Sunski Sunglasses
Introduced the Sunspot blog, all content creation, guest posts, etc.
Newsletter Campaigns
Sunski Sunglasses
Parody content, flash sales, team features, etc
April Fools Campaign
Sunski Sunglasses
Using April Fools day as a product clearance opportuinty
Book More Work Less
Gigwell
Launched a campaign to introduce Gigwell's latest software offering
Miami Music Week
Gigwell
Oversaw the artist relations event activation at the Delano Hotel Miami
Soundtrack of Life
SOL REPUBLIC
Partnered with influencers to introduce an ongoing video series about music
Relays Headphone Launch
SOL REPUBLIC
Managed all influencer relations, activations, and content creation
Deck Speaker Launch
SOL REPUBLIC x Motorola
Developed marketing and influencer program with Motorola
Headphones for Cats
SOL REPUBLIC
Worked on creative concept to bring awareness for Deadmau5 partnership
Ultra Music Festival
SOL REPUBLIC x Motorola
Organized shuttle bus music festival experience with 15+ DJ performances
JAX Headphone Launch
SOL REPUBLIC
Led DJ influencer campaign for JAX headphone launch with Reid Speed
Agenda Long Beach
SOL REPUBLIC
Managed trade show music performances and brand experience
Legends of House
SOL REPUBLIC
Video series interviewing house music legends for headphone launch
